Fidelity Bank opens new HQ in former Union Savings & Loan building

From the New Orleans CityBusiness article By: CityBusiness staff reports November 4, 2020

Fidelity Bank has opened its new corporate headquarters at 353 Carondelet St. in a historic building once occupied by the former Union Savings & Loan.

The nationally historic registered building was originally built in 1850 and designed by architect George Purves as part of a row of eight commercial buildings historically known as Union Row. In 1958, the building was redesigned by August Perez & Associates to its current mid-century modern design.

Fidelity moved its corporate headquarter from Place St. Charles to the second floor at 353 Carondelet and celebrated the opening on Monday. The first floor now serves as a new full-service bank branch featuring personal consultative service by experienced bankers and also highlighting fully automated solutions that meet the varying needs of a modern diverse client base, a news release said.

The architect was Trapolin Peer which specializes in sensitive historic renovations, and the construction company was Ryan Gootee General Contractors. SVN | Urban Properties handled the project management overseeing the construction/buildout of the historic renovation along with the interior buildout of Fidelity Bank’s offices on the first and second floors.

For details on the renovation, click here.

“We’ve been committed to the city of New Orleans and the Gulf South for 112 years,” Fidelity president and CEO Chris Ferris said. “Now, we have our own property for our corporate headquarters in the heart of downtown New Orleans, and we completed these massive renovations respectful of the mid-century design and to preserve the cultural history.”

Developer and RAMM Real Estate president Richard Roth is owner of the property.

“Both Mary Martin and I appreciate the uniqueness of this building featuring a mid-century design in the New Orleans CBD,” he said. “We are elated that Fidelity will be here for good and will repurpose the property as a corporate headquarters providing a beautiful new workspace for team members and a new state-of-the-art bank to serve local businesses and residents.”

Founded in 1908, Fidelity Bank is an $900 million in assets mutual financial institution chartered by the state of Louisiana.